Escalate Media Holdings Acquired Womensforum.com and Escalate Media in October 2012.
Womensforum.com and Escalate are leading online advertising companies encompassing a number of owned and operated websites, an online advertising network and an affiliate network. Womensforum.com is a top online destination and network of content for women, providing resources for its millions of unique monthly visitors. The company’s editorial and video content verticals include food, parenting, health, living, style and entertainment, where experts are focused on the topics important to their readers and users. Aside from womensforum.com, other sites in the womensforum.com network include: www.copykat.com, www.poshmom.com, and www.educationworld.com.
Escalate creates and manages online social networks and communities connecting users who share a passion for intelligent conversation on diverse topics via dedicated content and forums. These dedicated vertical communities are focused on a wide range of subjects, including shopping and savings, home and gardening, do-it-yourself and parenting and provide a venue for users to exchange ideas and learn. In addition, Escalate manages a leading performance driven affiliate advertising network where brands and targeted service providers can engage with millions of families. Escalate Media has a combined reach of over 25 million targeted users making it a leader in its vertical. Advertisers such as General Mills, Home Depot and Sara Lee, among others, use Escalate Media to engage with those users in a variety of ways.