Building Overview
The Building Vertical is Escalate Media's B2B channel. It focuses on creating communities exclusively for professional contractors in the commercial and residential construction and remodeling industry. Many of these sites, such as ContractorTalk.com, are some of the most visited sites in the industry. These sites are "professional only sites" meaning you have to be a professional contractor to join. These contractors not only buy tools and supplies for their own businesses but also help consumers decide what products to buy to improve their homes.
Properties
"As a DR (Direct Response) advertiser, it is our goal to make the best possible return from our advertising dollar. To make this happen you need not only good ad reporting/tracking tools but also partners/publishers who can offer flexible ad pricing and understand what you need to make things work for you.
At EscalateMedia, we have the pleasure of working with like minded folks. They understand that CPA/CPM world is convoluted and to make it work, being flexible to client’s needs is a good business strategy.
We tested, paused, and rotated multiple creative and campaigns during the testing phase with them and the quick support from them made us confident in our discussion of choosing EscalateMedia. The prompt response to questions and requests allowed us to make our campaigns profitable in much less time and for these reason we have always seen success with our campaigns on their network. The flexibility to accept change requests and ability of making those request changes in a timely manner can go long way turning winning campaigns into golden nuggets"









